Mascara is my favorite beauty product. It is one of the three items I use every time I leave the house. I think it is also the most difficult product to make clean. I’ve tried several that I just didn’t like at all…they wore off, smudged or flaked. These five are really good!
First is the Juice Beauty Phyto-Pigments Ultra-Natural Mascara. This mascara is true to it’s name. It creates the most natural looking lashes. The fluffy brush coats your lashes evenly without clumping. It leaves your lashes feeling very soft. It is smudge proof and flake proof. Great for contact wearers like me. Juice Beauty makes several of my favorite products including the new serum I shared here and this product I wear every day.
The 100% Pure Fruit Pigmented Ultra Lengthening Mascara is a great mascara if you prefer a color as opposed to Black. It comes in 4 colors: Black Tea, Dark Chocolate, Blueberry (a very dark navy) and Blackberry (a very dark purple). This mascara has a fun, fruit scent to it when you open the tube but it doesn’t linger. I used the Black Tea and loved the really dark color and fullness. I shared more about 100% Pure and their full color line here.
A big surprise is the Marc Jacobs Velvet Noir Major Volume Mascara. I couldn’t believe it had such a great rating when I checked the ingredients on EWG. (I can share my findings if you are interested.) This mascara gives great coverage and volume in a velvety dark black. It is great for touchups over any other mascara, too.
Beautycounter has two mascaras: Lengthening and Volumizing. I actually use these two mascaras together to get a maximum effect. I’ve shared the Lengthening Mascara here when it was first introduced a few years ago. It created really great length and highly defined lashes. When I’m wanting more fullness as well, I layer the Volumizing on top. These mascaras both have great staying power all day.
Do you use any of these? Have you tried other clean mascaras you like? Leave a comment below and let me know. I love hearing from you! You can also shop all my Clean Beauty Favorites here.
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Photos by Audrie Dollins
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RMS Beauty Mascara is another great one! You can find it at Bluemercury, Anthro (NorthPark), Greenway shop or Credo.
Hi! Question about mascara- I find that most mascaras end up smudged under my eyes under bottom lashes by the end of the day. Is there a brand that does not do this? A brand that stays on from 8am to 6pm? A brand that is not waterproof?
Everyone’s eye are a bit different but the one that works best and has the most staying power on me is the Beautycounter Lenghtening Mascara. I hope that helps!